What If (Jason Derülo song)

"What If"
Single by Jason Derülo
from the album Jason Derülo
Released August 9, 2010
Format CD single, digital download
Recorded 2009
Genre R&B, pop rock
Length 3:22
Label Beluga Heights, Warner Bros.
Writer(s) Jason Derülo, J.R. Rotem
Producer J. R. Rotem
Jason Derülo singles chronology
"Ridin' Solo"
(2010)
"What If"
(2010)
"The Sky's the Limit"
(2010)

"What If" is the fourth single released by Jason Derülo on his self-titled debut album. The single was first released in the UK on July 26, 2010, where it peaked at number 12, marking Derülo's fourth consecutive Top 20 hit in the country.

Contents

Music video

The music video premiered on July 12, 2010, on the music channel program The Official UK Top 40. It was revealed later that week that Ethan Lader was the director for the video.[1]

The music video begins with Derülo and his girlfriend moving in together, Derülo takes a diamond engagement ring out of the nightstand and puts it in his pocket as she comes into the room. She leaves to get the last box from the moving truck. While walking across the street, a Camry driver who is distracted by texting nearly hits her. Derülo, hearing the skid from the car, runs from the house and towards her to push her out of the way of the car. As he reaches her, the video freezes. A clock on the nightstand begins to tick slower until it eventually stops, then begins going backwards. Time begins to go in reverse, Derülo and his girlfriend's relationship is shown as if the video is being rewound. When the video shows their first meeting, time begins to go forward again. This time, as he walks past her, he does not stop and talk to her. He looks back at her before he continues walking. She disappears from his memories and from a picture. The video ends back on the street, as the car is about to hit his girlfriend, she disappears as does the moving truck and the car continues moving.[2]

Tracklist

Digital Download
  1. "What If" - 3:22
  2. "What If" (Wideboys Radio Edit) - 3:20
UK iTunes EP
  1. "What If" (Album Version) - 3:22
  2. "What If" (Wideboys Radio Edit) - 3:20
  3. "What If" (Wideboys Club Mix 5) - 5:50
  4. "What If" (Electric Allstars Mix) - 3:20
  5. "What If" (Music Video) - 4:15

Chart performance

"What If" first debuted on the UK Singles Chart at number 40 on July 17, 2010, following the release of the accompanying music video. The single also charted at number 18 on the UK R&B Chart that same week. The following week, the single rose 21 places to number 19, marking Derülo's fourth Top 20 single in the UK. Then the following week it rose again to number 12, marking Derülo's fourth Top 15 single in the UK. On the same week it rose to number 5 on the UK R&B Chart, marking his fourth top 5 on the R&B Chart hit member 27, 2010, "What If" debuted at number 76 on the Billboard Hot 100.[3]

Chart (2010-2011) Peak
position
Australia (ARIA)[4] 32
Austria (Ö3 Austria Top 75)[5] 35
Belgium (Ultratip Flanders)[6] 8
European Hot 100 Singles[7] 37
Germany (Media Control AG)[8] 48
Ireland (IRMA)[9] 16
Netherlands (Dutch Top 40)[10] 18
New Zealand (RIANZ)[11] 27
UK Singles (The Official Charts Company)[12] 12
UK R&B (The Official Charts Company)[13] 5
US Billboard Hot 100[3] 76
US Pop Songs (Billboard)[14] 26

References