What If (Jason Derülo song)
"What If" is the fourth single released by Jason Derülo on his self-titled debut album. The single was first released in the UK on July 26, 2010, where it peaked at number 12, marking Derülo's fourth consecutive Top 20 hit in the country.
Music video
The music video premiered on July 12, 2010, on the music channel program The Official UK Top 40. It was revealed later that week that Ethan Lader was the director for the video.[1]
The music video begins with Derülo and his girlfriend moving in together, Derülo takes a diamond engagement ring out of the nightstand and puts it in his pocket as she comes into the room. She leaves to get the last box from the moving truck. While walking across the street, a Camry driver who is distracted by texting nearly hits her. Derülo, hearing the skid from the car, runs from the house and towards her to push her out of the way of the car. As he reaches her, the video freezes. A clock on the nightstand begins to tick slower until it eventually stops, then begins going backwards. Time begins to go in reverse, Derülo and his girlfriend's relationship is shown as if the video is being rewound. When the video shows their first meeting, time begins to go forward again. This time, as he walks past her, he does not stop and talk to her. He looks back at her before he continues walking. She disappears from his memories and from a picture. The video ends back on the street, as the car is about to hit his girlfriend, she disappears as does the moving truck and the car continues moving.[2]
Tracklist
- Digital Download
- "What If" - 3:22
- "What If" (Wideboys Radio Edit) - 3:20
- UK iTunes EP
- "What If" (Album Version) - 3:22
- "What If" (Wideboys Radio Edit) - 3:20
- "What If" (Wideboys Club Mix 5) - 5:50
- "What If" (Electric Allstars Mix) - 3:20
- "What If" (Music Video) - 4:15
Chart performance
"What If" first debuted on the UK Singles Chart at number 40 on July 17, 2010, following the release of the accompanying music video. The single also charted at number 18 on the UK R&B Chart that same week. The following week, the single rose 21 places to number 19, marking Derülo's fourth Top 20 single in the UK. Then the following week it rose again to number 12, marking Derülo's fourth Top 15 single in the UK. On the same week it rose to number 5 on the UK R&B Chart, marking his fourth top 5 on the R&B Chart hit member 27, 2010, "What If" debuted at number 76 on the Billboard Hot 100.[3]
References
- ^ "Music Video: Jason Derulo – What If". TheNext2Shine. Retrieved 2010-07-12.
- ^ [1]
- ^ a b "Jason Derulo Album & Song Chart History" Billboard Hot 100 for Jason Derulo. Prometheus Global Media.
- ^ "Australian-charts.com – Jason Derulo – What If". ARIA Top 50 Singles. Hung Medien.
- ^ "Jason Derulo – What If – Austriancharts.at" (in German). Ö3 Austria Top 40. Hung Medien. Retrieved 2011-02-23.
- ^ "Ultratop.be – Jason Derulo – What If" (in Dutch). Ultratip. ULTRATOP & Hung Medien / hitparade.ch.
- ^ "Jason Derulo Album & Song Chart History" European Hot 100 for Jason Derulo. Prometheus Global Media.
- ^ "Die ganze Musik im Internet: Charts, News, Neuerscheinungen, Tickets, Genres, Genresuche, Genrelexikon, Künstler-Suche, Musik-Suche, Track-Suche, Ticket-Suche - musicline.de" (in German). Media Control Charts. PhonoNet GmbH.
- ^ "Chart Track". Irish Singles Chart. Irish Recorded Music Association.
- ^ "Nederlandse Top 40 – Jason Derülo search results" (in Dutch) Dutch Top 40. Stichting Nederlandse Top 40.
- ^ "Charts.org.nz – Jason Derulo – What If". Top 40 Singles. Hung Medien.
- ^ "Archive Chart" UK Singles Chart. The Official Charts Company.
- ^ "Archive Chart" UK R&B Chart. The Official Charts Company.
- ^ "Jason Derulo Album & Song Chart History" Billboard Pop Songs for Jason Derulo. Prometheus Global Media.
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